Weekly’s internet forum Viva still exists. That says director of DPG Media, where Viva falls under, Joyce Nieuwenhuijs against Saturday newspaper Loyalty. Last month, DPG announced that the weekly magazine is disappearing due to a sharp decline in circulation figures. The last issue of will be released at the end of July Viva from. The forum of the same name, which has about 2.8 million users and has been in existence since 1999, would also die.
Also read: From the start, Viva was more progressive than other women’s magazines
“We want to reassure our loyal fans and users: the forum will remain active and open to all users,” says Nieuwenhuijs now. According to her, it is not yet known exactly what form the forum will remain in. It is clear, however, that the anonymity of the members is not at stake. “That is actually crucial. The power of the forum is that you can share problems, solutions and thoughts with each other without really having to make yourself known. For the users, nothing will change in this area.”
The Viva Forum is a meeting place for mainly women, who share a multitude of everyday problems there. In 2014 Sanoma, then publisher of Viva, that about 70 percent of the visitors are women and are mainly adult and middle to highly educated. Users can open topics on the forum or respond to other people’s questions. DPG Media previously opposed NRC not consider moving the forum elsewhere.
Also read this article about the Viva Forum from 2014: ‘It can’t be done anywhere as shameless as on the Viva forum’