A must for some of the French, the Christmas tree is finally authorized for sale from Friday 20 November. “We just received them”, rejoices Damien Camier, manager of Monceau Fleurs, in Paris. Enough to satisfy customers, who could not imagine a Christmas without a tree. “No euphoria for the children”, believes a consumer. Even though her store remains closed, it is a relief for the florist. “Christmas is a lot of turnover for us; it is sure that the fact of being able to have the right to sell them directly, that changes the situation”, he assures.
It is even the entire fir industry that is reassured. In Rungis (Val-de-Marne), professionals flocked in the morning. Among them, a supplier from Morvan, who employs about twenty employees, prepared the goods. Fir trees represent her only activity: 70,000 trees that she absolutely had to sell to her florist clients. “We do our turnover over one month only”, she says.