Champagne: The first half of 2021 brought good news for champagne sales, recording 50% more shipments than the previous year
An “excellent” first semester for him Champagne. As reported Pambianco, he defined it that way Bureau du Champagne, the reference entity based in Epernay, France, reporting that “most markets are experiencing a spectacular recovery”.
During the period, in fact, the data of shipments increased by 50% compared to 2020, while as regards exports, the historical record of shipments in the first half (dating back to 2018) was even exceeded by 14%. According to estimates, this strong growth was essentially driven by Europe, North America And Australia, to which is added the resumption of French market thanks to the abolition of health measures.
Given the “good results of shipments in the first half and the positive medium-term prospects”, the executive committee of Comité Champagne has established the available yield of the supply chain at 10,000 kg / hectare. A “determined and optimistic decision fully clarifies the confidence of all the protagonists in the solidity and continuity of the Champagne supply chain”, he points out Maxime Toubart, co-president of the Comité Champagne. The numbers of the famous French sparkling wine are encouraging and portend a full recovery, especially after a 2020 in which 245 million bottles left the cellars, down by 18% compared to 2019.