From 2035 Europe will say goodbye to endothermic cars to make room for those electric with the stop selling of vehicles with diesel and petrol engines. The stated primary objective of the European Union of reduce CO2 emissions by at least 55% is almost upon us: the electric road seems to have already been traced. But are the Italians ready for this change? Are they informed and interested in the new mobility? What are the biggest challenges that the protagonists of the electricity ecosystem have to face? How are car manufacturers doing? Is there a gap between supply and demand?
These are some of the main questions analyzed in the 3rd Mobility and Safety Observatory than this year Continental Italy decided to focus on electric cars.
An electric car appears, who is interested?
Two out of three Italians, or the 66.1% of the respondents, they declare potentially interested buying an electric car (55.5%) or claiming to be get informed or even to already own one (10.6%).
Those interested in the electric are the men who have a petrol-powered property car and drive between 11 and 50 kilometers per day. They have a garage where to install a wall box, they live in the South and in the Municipalities of the Province and belong to the generation Y (27-41 years).
The others are the so-called curious, that is women, members of the generation Z, residents in the South and in the cities of the Province. They fall within the 68.9% of the interviewees who stated that he has not yet had the opportunity to drive an electric car but is interested in doing so as soon as he has the opportunity.
Then there are disinterested, i Baby Boomers (57-75 years) who live in municipalities of the Province, in particular in the northwest, without a garage and travel less than 10 kilometers a day.
They have never tried to drive an electric car and they wouldn’t be interested to purchase even in the presence of incentives. They are the same people who think that in 10 years the vehicle fleet will still be with an internal combustion engine.
Electric mobility, who is more informed?
The 76.8% of Italians declare their interest in participating in the process of transition, but at the moment he has no intention of opening his wallet to buy an electric car.
There propensity to buy of consumers therefore appears to be blocked by economic reasons, infrastructural and products that, at the moment, seem to be difficult barriers to overcome.
In addition to being interested, Italians are also informed: three out of four consumers (74.7% of respondents) correctly identify proposals BEVs and hybrids present on the market; however, when talking about a vehicle plug-in hybrid, the percentage of those informed drops to 47%. The most prepared remain those who they tried to drive the electric car and are willing to buy one.
Electric car price
The economic factor and the high price turns out to be the first weakness of BEVs: the 62.8% of consumers he claims he doesn’t have an adequate budget to buy one.
Three out of four Italians among those who declare themselves unwilling to buy an electric car would not buy a BEV not even with incentives disbursed.
The leverage of the benefits seems to convince, in fact, only 30% of the respondents, specifically generation Z and those who live in a provincial town.
Electric car management and maintenance
Italians perceive i BEV maintenance costs higher than those of cars with internal combustion engine; on the other hand, it is curious how the management of electricity is considered cheaper than traditional cars.
Also for more than the 29% of the respondents who thinks the electric it will change the world of the automobile and that of motorists in the future; a statement which, when polarized, is predominant in the generation Z (18-26 years) And X (42-56 years) and among those who, in addition to being interested in buying an electric car, reside in one Metropolitan City of central Italy.
Charging electric cars, autonomy anxiety
In second position, after cost, in the ranking of electric weaknesses, we find the autonomy problem limited number of batteries (declared by 38.7% of the sample), followed by the scarce diffusion of the columns charging (declared by 37.4% of the interviewees) two important and closely related issues.
In Italy the points of charging on public land are approx 24 thousand and 64% is located in the North: specifically for every 100,000 inhabitants there are about 22 columns, against the 64 European ones. The number of BEVs per charging point is lower than the European average (7.4 compared to 11), following the lower electricity penetration rate in Italy and the strong geographical heterogeneity in the distribution of electric vehicles.
According to the Italians the Institutions they must participate more actively in the change by allocating funds and making the best use of the money that will come from PNRR for the construction of infrastructures suitable for electricity. In fact the 37.4% of respondents point the finger at poor diffusion of the columns in the areas of your city and along the highways.
The theme of recharging points is very present in the lives of Italians: even the 24.6% say they have never seen them, while 59.4% have seen few and only in some areas.
The Italians, however, are confident that the problem can be solved: optimism is given by the implementation of the interventions envisaged by the PNRR regarding the installation of the columns which, for consumers, will also give a boost to the sale of electric cars.
Why buy an electric car?
Electric mobility has been experienced for almost the 60% of consumers as the technological solution capable of solving the problems of environmental pollution, but not that of mobility at least for the next 5 years. That environmental however, it remains the main strength of the electric, recognized by 43.8% of Italians, on the other hand, 28% of those interviewed say they are worried about the pollution caused by the disposal of exhausted batteries.
In second position we find the comfort and silence (27.3%) while on the lowest step of the podium the freedom of movement in cities and accessibility to restricted traffic areas (25.4%). Curiously, the performance of the electric motor.
Electric car forecasts Italy
As for the predictions on the future of the electric car in Italy beyond 1 out of 2 Italians (53.9%) believe that it will take longer to have all the newly registered EV vehicles 10 years, the more confident the 17.3% of the sample that lowers the waiting period from 6 to 10 years, while there is no lack of pessimists (16.3%) certain that change will never happen.
16.5% of consumers think that in 10 years the fleet of the cities will still be populated by cars with internal combustion engines; 37.1% of citizens focus on hybrid and plug-in. Finally, only 16.4% of those interviewed are optimistic and inclined to complete transition, confident that electric cars will conquer cities.
The future of mobility passes through Europe, but according to the Italians the country is ready to face this change? 54.9% of the interviewees are optimistic (among them generation Y, residents in Southern Italy and in the capital cities, but above all those most interested in buying a BEV). Of note in this sample as the 12.5% trust in the economic push of the PNRR.
In support of the optimists, but with some negative thinking, there is the 42.4% of citizens which says only major cities will be ready. On the opposite side, 31% argue that our country will not be ready (among these the Baby Boomers, residing in the North East and in metropolitan cities, who are not interested in buying an electric car).
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