Alejandro Fernández prepares to offer “Serenade for Mexico”, a presentation in a hybrid format to celebrate the Mexican public, which for almost 18 months has shown resilience and passion in the face of the critical situation that the covid-19 pandemic has generated.
The performance of The foal It will be in a hybrid format, so his fans, only in Mexico, will be able to enjoy his song for free through the Tequila Don Julio YouTube channel, on August 31, at 9:30 p.m.
For those who wish to enjoy the celebration via streaming, which is part of the “I take off my hat” movement, they will be able to purchase in advance a variety of complementary experiences to enjoy the singer’s suigeneris presentation from the comfort of their home, in different centers consumption and establishments such as Cantina la No 20, La Europea and Bodegas Alianza,
The other way to experience the “Serenade for Mexico” will be being part of the party to the sound of mariachi that will take place in the courtyard of the Four Seasons hotel, since the singer is also joining the actions to support the reactivation of restaurants and bars topped by Four Seasons.
“For Tequila Don Julio honoring our community and all those who are part of it is part of our purpose, so this year we want to hold an iconic celebration within the framework of our national holidays, recognizing the millions of Mexicans who with their great effort and dedication represent what distinguishes us and fills us with pride: a resilient spirit “.
“We are very happy to write a new chapter of our Me Quito el Sombrero movement, this time by the hand of Alejandro Fernández in a celebration that will unite all Mexicans, while we continue to support the hospitality sector in Mexico,” said Cynthia García , Head of Tequila for Diageo in Mexico, through a conference via Zoom announcing the concert that Alejandro Fernández will offer.
The unprecedented celebration, with which in a certain way Alejando begins the celebration for the National Holidays that will continue in the City of Las Vegas (September 15 and 16), where he will relaunch the special edition of his album “Made in Mexico “; It can be enjoyed in person, through an experience that includes a stay at the hotel, a Mexican evening and a gastronomic experience, as well as an exclusive reserve bottle of Tequila.
* The purchase of this face-to-face experience can be done through the ticket sales platform, Boletia.
* The proceeds from this box office will be used to continue supporting the actions of Diageo and Tequila Don Julio that accompany the hospitality sector in its reopening.