The boots you used Aitana Bonmatí In Barcelona-Real Madrid this Sunday in Montjuic they were not only special for the occasion, but for a much deeper cause. The footballer wanted to give visibility to World Down Syndrome Day, which was held on Friday, with a beautiful gesture.
The best soccer player in the world wore in his adidas boots the motto ‘World Down Syndrome’ and ’21m’. Anna Vives, designer with Down Syndrome, was in charge of doing the typography that took the ’14’ of Barça.
Anna Vives has been promoting the first social typography in history for years, which has been used by FC Barcelona and Messi in the Joan Gamper trophy of 2013, by River Plate in Argentina (2013) and by crusaders in Chile (2015). Its typography has also been used by brands such as Geox in Italy, the Swimming World Cups in Barcelona, or the Japanese Yamaha on the motorcycle of the world champion Jorge Lorenzo. In 2012, Anna was elected third in the Catalan Award of the Year.
Despite the defeat against Real Madrid, the two -time Golden Ball met the illustrator to deliver the special boots that the League match against White played. These will be part of the Anna Vives Museum, a space that collects its achievements.
Anna, on the other hand, gave her a Barça T -shirt with the number and the number made by her. Aitana has always been involved with various social causes, and in this action she sought to remember how sport can go hand in hand with inclusion and diversity.
The letter Anna was born in 2012 and already has more than 15 million downloads. It seeks to represent the concept of “disability” to speak “capacities.” The project is part of the Itinerarium Foundation, a non -profit social entity born in 2010, whose mission is to improve educational and social processes in the world.
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