A few years ago it was the most sought-after electric car in the world, but today it is barely sold

We live in an era of changing times and the worst of all is that the situation changes so quickly that there are many times that we do not even have time to act. In a matter of a few months the porsche taycan It has gone from being one of the most loved and sought-after electric cars in the world to practically no one’s interest. In Germany they are revolutionized by a considerable drop in global sales. Between January and September, the company registered a total of 226,026 cars worldwide. A considerable figure that represents 7% less than what they harvested last year. Meanwhile, German engineers are already working on a new electricity generation by 2027.

Porsche alleges several important reasons for this “moderate decline.” The main factor is the limited availability of production. Several of its models such as The Panamera, the 911, the Macan and the Taycan are in the launch phase. All four have been updated in just a few months and, logically, the new production has not yet reached optimal levels. However, pessimism is real since when a new product is launched there is always a spike in sales due to the simple desire to have the latest and best. Even more so when we talk about a brand like Porsche.

In Germany they fear that their electric cars no longer have any interest

While this is a compelling reason, Porsche must be more than concerned about the situation of its first and most popular electric car. The Taycan was once the driving force behind a change in mentality. Skeptics of electromobility assured that its commercial life was going to be regrettable, but nothing could be further from the truth.. In a short time, Porsche reached the impressive number of 100,000 units manufactured and sold. An early success for the brand. At the end of last year, even in the de-escalation phase of the previous generation, the Germans recorded the best business quarter of the history of the Taycan. 12,744 units sold between October and December.

Now the situation is very different. Between January and September of this year, Porsche has sold a total of 14,042 units of the Taycan around the world.which represents an incredible 50% reduction in total volume compared to the same period last year. The situation is worrying in the Stuttgart offices due to the more than possible transfer of problems to what has always been Porsche’s best-selling car, the Macan. It should be remembered that the Germans launched a new generation, 100% electric, just a few months ago. The first cars are now arriving at dealerships and many hopes are pinned on it.

Despite the Macan’s good qualities, Porsche has reason to worry. They do not know if the drop in sales is focused exclusively on the Taycan or if, on the contrary, it is related to electric mobility in general. China is the largest market in the world and there the Germans have recorded a 29% drop in sales volume. It is not surprising that Porsche reduce production once again of the Taycan due to the lack of demand. It is curious that the models that increase their participation the most are the 718 Boxster and Cayman. Its end is near. The next generation will be 100% electric and in light of this change, global sales have grown by 10%.