Chiara Boni, the Germanetti family takes control of the fashion company

Chiara Boni La Petite Robe, change of ownership and new strategies

News in the world of fashionthe family Germanetti acquired 48% of the brand’s corporate shares Chiara Boni The Petite Robewhich adds to the 2% belonging to Boris Collardi they allow her to take the total control of the company. “We have created an ambitious business plan which envisages – explains Maurizio Germanetti to Pambianconews – the doubling of turnover in three years working on countries where we are not present and opening up single-brand boutique both direct and franchised and with product variations suited to each country”.

After having set up their own for many years parades in New York last September and in February Chiara Boni La Petite Robe showed at Milan. “We don’t know – continues Germanetti, owner of the company for over ten years – if we will be present at the next edition of Milan Women’s Fashion or we will return to New Yorkwe are evaluating”, concluded the new owner of the fashion house.