Serie A, challenges Eni-Tim to become title sponsor
Serie A TIM could change its name at title sponsor level. The historic partnership with the Italian telephony giant is being called into question by the entry into the field of a new competitor who, according to Reuters, has presented a new upward proposal. This is the energy giant Eni.
Lega Serie A currently collects around 20 million euros in annual commissions from TIM. According to these rumors, Eni would have put one on the table of CEO Luigi De Siervo proposal increased by 10% to 22 million euros per year.
The group led by Claudio Descalzi would score in the world of football by launching one of its new brands (Enilive or the already well-known Plenitude).
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